Bruce Bieber

CMO, PERPETUAL PROMOTION The Marketing Agency

Bruce brings strategic branding to life via inventive, integrated and insight-directed tactical executions that increase target market awareness to energize all channels of distribution; activating the consumer, trade and sales. With Perpetual Promotion, Bruce led creative and executional teams to win a number of international awards including: “Best Integrated Promotion” and “Best of Show” PRO Awards from the industry bible, PROMO Magazine, as well as POPAI Awards for point-of-sale design. Bruce created and/or conducted promotions for Aardvark Hard Apple Cider, Tektronix, U16 Hydroplane, Kraft, Nintendo, Green Giant, Caesars Tahoe, Boyd Coffee, Nabisco, Miller Brewing Co., G. Heileman Brewing, Stroh Brewing, Hicks Muse, AMF/Voit, Nissan, Faberge, Simon & Schuster, Benihana of Tokyo, Washington Dairy Products Commission, International Animation Celebration, Wm. Wrigley Jr., Co. Java Jacket and Washington Restaurant Association; among many others… Bruce develops integrated, insight-directed programs as a strategic extension of touch point marketing; reflecting the overall campaign while servicing the primary marketing objective – sales. As national promotion director for the Pabst Brewing Company, Bieber supervised design teams for point-of-sale creative and new packaging thus helping turn a number of the brands around including Pabst Blue Ribbon Beer.