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Aurora ArcherSenior Director Consumer Marketing, AstraZeneca Global Marketing Executive Marketing executive with 17+ years of experience in strategic planning, product development, product launch, promotional strategy creation, pricing and channel development across multiple Fortune 500 organizations. Proven expert in competitively positioning products and realigning global brand standards to reflect region-specific requirements, while achieving global brand and messaging continuity. Substantial business experience in Europe, Asia and Latin America; Fluent in Spanish and English. |
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