Ivy Oliver

Vice President, Hoopla Marketing

Ivy Oliver brings more than 14 years experience in product management and marketing consulting to Hoopla Marketing, a multi-disciplinary marketing agency. With Ivy's symbiotic combination of creativity and strategy, Hoopla has gained a reputation with companies of all sizes as one of the most creative strategic marketing teams in Austin. Under Ivy's guidance, Hoopla Marketing has been honored by EXHIBITOR Magazine with both a Sizzle Award for a trade show promotional campaign for Inquisite, Inc., and a Special Merit Design Award in Green Exhibit for a trade show booth design for Dell, Inc. Ivy has accumulated broad consulting experience for past and present clients such as AIG, Citibank, MCI, Convio, Dell, AMPM Medical Billing Management, Case FileXpress, Bridge360, Texas Optometric Association, and Horizon Educational Resources. Prior to joining Hoopla in 2002, Ivy led several products to market as a Senior Product Manager at eLoyalty and Avaya. Ivy and the Hoopla team have won multiple Golden Pyramid Awards and have been featured in Graphic Design USA magazine, Salesforce XP magazine, Impressions magazine, Exhibitor Magazine, and American Corporate Identity, an upcoming book. She holds a B.S. in marketing, with a minor degree in management information systems, from Texas A&M University.