Gustavo Herrera

CEO/President, MisiRx Latino America S.A.

Senior executive level management experience with a concentration primarily in the international business management consulting and business development arenas, including the strategic registration of intellectual property protection and product “rollout” design and strategic planning for multinational corporations in their business planning of their specific country site selection, determination and qualification manufacturing plants of production and 'highest and best use" analysis of distribution channels within the pharmaceutical, hospital products and medical devices industry, including the long-term global strategic business site selection and planning for major international hospitality chains. MisiRx Latino America S.A., CEO/President, a wholly owned corporation registered in Panama City, Republic of Panama, with a wholly owned registered subsidiary in San Jose, Costa Rica. MisiRx Latino America S.A. has a strategic and management partnership Misir Pharmacy owned between MisiRx USA and MisiRx Asia. In essence MisiRx are "portal" gateway strategically established with the advantages and a unique ability of offering our private and public sector client’s a streamlined direct economic opportunity for procuring quality USA FDA approved generic pharmaceutical medications, hospital products and medical devices all from ISO certified quality approved standards manufacturing plants. This is a direct result of an established J/V and strategic relationship position established with some of the premier Asian manufacturers located primarily in China, India, Thailand, and Jakarta. These relationships allow us the competitive advantage and unique privilege of having a recorded and proven historical "on-time" guaranteed delivery schedule, of consistently high medical grade pharmaceutical quality medications, hospital products and medical devices, with consistently superior quality and product safety standard baselines. Hythiam, Inc., VP Latin America, strategic business development planning and “rollout" of the firms’ intellectual property medical protocols and alliances. KPMG Peat Marwick, senior management consultant responsible for the development of the firms focused Latin American hospitality/tourism/real estate development practice. Mahindra Consulting Inc, a privately held "boutique" J/V partnership in a international hospitality management and strategic real estate consulting firm. Areas of concentration included projects in the Latin America markets, with a strong strategic emphasis in the development of the newly formed European countries following the Soviet Union’s "de-occupation" in the region. Inter-Continental Hotels, staff consultant in the International management audit and quality control division.