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Gerrit de Beer

Global Business Development Manager, Philips Lighting

2009 - today Global Business Development Manager at Philips Lighting, Turnhout (B). Member of global Marketing & Sales team of GBU Philips Digital Projection Lighting. 2007 – 2009 BlackBelt in Philips, BU Peripherals & Accessories. Drive and head a project-team to reduce the % NoFaultFound. This project should deliver a financial benefit >1M€. Passed first project milestone. Target delivery date is Q2 2009. 2004 – 2007 Product Marketing Manager in the Connectivity and Networking domain. Initially Powerline Communication was my main responsibility. In a later stage I became globally responsible for the Wireless Music Adapter product portfolio. From Jan 2006 I headed the Product Management department of BL Connectivity Solutions. 2002 – 2004 As Global Product Manager I was responsible for the definition of one segment of the global Philips LCD projector portfolio. The main activity was the definition of the full marketing mix. Determining the future product portfolio, calculating the integral business cases and accompanying the product creation process were in this scope the main responsibilities. Visiting potential customers and suppliers worldwide as input for the product definition process was an important element of my assignment. 2000 – 2002 Within the Philips Dutch sales organization I was appointed as Product Marketing Manager Monitors BeNeLux. The main responsibility was to define the total yearly BeNeLux marketing policy for monitors of which turnover, budget, contribution margin, product planning, promotional activities, product introductions, distribution strategy, pricing strategy were important aspects. Market leader in the BeNeLux. 1997 – 2000 Accountmanager within the Philips Dutch sales organization. Responsible for the introduction of the total Philips LCD-projector product portfolio in the ProAV- and the Presentation Specialist channel. At that time Philips was a new entry in that market. The selection of the right channel partners, the definition of channel programs, specifying push-and-pull activities and the pricing strategy was part of my assignment. Hobbies: - listening to music, both classical and pop - spending time with my friends and my family - playing hockey - diving - mountain biking - traveling intercontinental

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