Cynthia Mott

MBO Partners, Inc.

More than 20 years of experience in strategic business development, marketing, and CRM implementation for companies involved in financial services, mortgage banking, real estate, and corporate benefits. I am an exceptional relationship builder capable of transforming low performing teams into innovative growth oriented sales units. I have an eye for identifying areas for business growth and expansion and she possesses the strategic and tactical skills to design and implement marketing and media campaigns and initiatives. As VP of Sales and Marketing for MBO Partners, a nationally recognized employee benefit firm, I triggered 3-fold returns to the division and $10 million in new business by optimizing and growing relationships with key industry players. Built a new division, managed the profit and loss of a business segment, designed and managed multiple marketing and sales programs. I have successfully negotiated strategic business alliances that generated a new revenue stream, expanded markets, and promoted greater brand recognition for RE/MAX. Coordinated six marketing budgets, managed multiple business plans, and led the marketing team to design and implement ad campaigns including streaming video, rich media, print, radio, newspaper, trade publications, and billboards. Created a new role at RE/MAX, brought in $1 million in new revenue to the bottom line, led the region to become “Region of the Year,” and won first place recognition network-wide for the “Best Newsletter.” Served as Vice President of Sales and Marketing, Director of Marketing and Business Development, Communications Manager, and Mortgage Loan Officer. Earned a B.A. degree, summa cum laude, in English and Creative Writing and directs her creative side to visioning and implementing successful marketing strategies. I challenge myself and inspires others to reach their full potential through collaborative team efforts.