Alain Petitjean

Commercial Procurement Manager, AB-InBev

Having a background in various sales and marketing positions, gives me a lot of advantages in my role as Commercial Procurement Manager. Tree pilars are covered by my team : 1. Marketing Services : covering all marketing-agency spends (ATL / BTL / Research) 2. POCM (Point of connection materials) : covering all marketing & sales spend on these materials (glassware, print, all communication-materials) 3. Commercial Capex : ie. all beerdispense materials + fridges. If anybody likes to meet for a constructive benchmark, do not hesitate to contact me via mail. Always keen to find out about best practises. Alain