Heath Shields 37 connexions

Redesigned the entire philosophy of the pre-owned sales unit, expanding into acquisition of specialty and luxury vehicles by aggressive purchasing and marketing. Handled all purchasing and defined the product mix.
• Established an Internet presence for the company and managed a total advertising budget exceeding $600,000, reaching customers nationwide as well as in the greater Dallas and Oklahoma markets.
• Actively managed a $3 million inventory and revolving line of credit to drive annual sales of $18 million.
• Earned the dealership a reputation for ability to seek out and acquire special-order vehicles, resulting in orders from customers throughout North America.
• Recruited and motivated a talented and effective sales and management team that built sales from 17 units a month to more than 90 units per month.
• Grew business to become the largest pre-owned dealership by volume in a three-county area.

Directed all division operations and established a comprehensive sales process that included marketing, sales, credit approval, closing, follow-up, and customer retention. Successfully revitalized the franchise image by revamping the advertising and production of printed promotions.
• Developed continuing relationships with local and regional professional organizations, securing endorsements through a variety of marketing and incentive programs.
• Key association endorsements included the Harris County, Tarrant County, and Dallas County Medical Societies.
• Hosted special events designed to foster enhanced relationships with key opinion leaders.
• Lead the division to the highest gross profit per transaction of any D&M Division.

Enhanced the Internet sales division of a dealership, quickly becoming the dealership’s leading sales representative. Successfully expanded the firm’s Internet presence.
• Achieved personal sales of 20 vehicles per month with the highest margin in the dealership and a customer satisfaction rating of 100%.

Called directly by telephone on potential investors in western Europe and Asia to promote an exceptional investment opportunity. Assisted in interviewing, hiring, and training other account executives.
• Consistently met or exceeded all targets for investment commitments.
• Assisted the CEO in assuring the project was completed on time and within budget.

Managed all phases of the sales process from presentation through closing and installation of home on owner’s property or leased space. Negotiated contracts and assisted purchasers in obtaining financing through a variety of instruments of widely varying complexity.
• Consistently sold four to five units per month and ranked in top 1% nationally.
• President’s Club, $1 million in annual sales.