Professional Summary
I am looking for a new opportunity in the Dallas area.
• Strategic direct marketing, product development and channel management experience with a focus on new customer acquisition.
• Demonstrated success in integrated multi-channel marketing via web, email, direct mail, print, and radio.
• Expertise in test design, database segmentation, execution and analysis.
• Skilled in managing, leading and motivating cross-functional teams and external vendors.
• Strategic direct marketing, product development and channel management experience with a focus on new customer acquisition.
• Demonstrated success in integrated multi-channel marketing via web, email, direct mail, print, and radio.
• Expertise in test design, database segmentation, execution and analysis.
• Skilled in managing, leading and motivating cross-functional teams and external vendors.
Work/Education
Work Experience
Snider Advisors
/ Sr Marketing Manager
2008 -
2008
Developed and managed strategy to generate qualified leads through online and offline marketing initiatives including email, web, radio, and live events.
T. Rowe Price
/ Sr Marketing Manager, AVP
2005 -
2008
Developed customer acquisition strategies and implemented promotional campaigns across all product lines.
Education
MBA, Marketing, 2004
BBA, Marketing, Organizational Behavior and Business Policy, 1996
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Public stream
Jason Dowdy updated his profile Jan 14, 2009
| New about me | I am looking for a new opportunity in the Dallas area. •... |
| New relationship status | Married |