Rob Henderson

Loyalty Program Manager, GameStop

Marketing professional with 10+ years experience in Direct and Relationship Marketing with a successful record of managing multi-million dollar client accounts. Accomplished at turning under-performing and challenging accounts into profitable programs. A solid working knowledge of all aspects of account and project management principles used to find innovative ways to build stronger relationships with customers. Proven results increasing traffic, program acquisitions and retention, cost savings and revenue. AREAS OF EXPERTISE Direct Mail Marketing Email / Digital Marketing Multi-Channel and Integrated Marketing Database Management Retail Marketing Promotion and Program Fulfillment CRM Loyalty Programs National Media and Promotions Marketing Targeted Marketing Brand Management Brand Positioning