Dan Wallek 147 connections

Led and managed the product lifecycle for Accountability & Platforms solutions to match opportunities and optimize share and profitability in the K-12, Post Secondary, and Adult Education markets.
• Led and matrix-managed a 120 member cross-functional product team on a $5 million new product development effort under budget; managed the product business plan through the development phases and product profit and loss (P&L); presented product business plan and P&L to company Investment Review Board for approval of funding and entry into each phase of development from concept to product launch.
• Selected by the Executive Leadership Team to participate on the design team to develop and implement a phased review product/program development process.

Developed and established marketing and recruitment department to fulfill new strategic objective set forth by senior management. Supervised four recruiters.
• Managed the marketing budget and P&L; launched new private junior high school.
• Established and implemented a contact management solution for recruitment team.
• Established policies and procedures for standardizing/systemizing department activities.

Managed global IT training and certification products delivered through blended solutions of self study, computer-based, classroom training, and e-learning. Supervised one product manager and two marketing managers.
• Launched eight (8) new IT training and certification products to cross-functional groups internally while creating a new product development process improving communication.
• Developed strategies for new market opportunities for assessment product offering.

Managed domestic marketing, international sales/marketing, and PR activities. Supervised a staff of three.
• Responsible for developing marketing strategies to build brand awareness.
• Identified and implemented co-marketing opportunities with industry partners.
• Implemented a product launch event for a new version of the company’s software product.
• Increased market awareness of company and products via editorial coverage and interviews with international and domestic publications.

Developed and established company’s international marketing and sales department to fulfill a new strategic objective set forth by the board of directors.