Gijsbert van der Sleen 212 connections

MAXX//online is a digital strategy consultancy, founded out of a passion for everything online.

MAXX//online makes organizations more successful, growing their digital channels by delivering the best online strategies, operations and platforms. MAXX//online is specialised in BtB and BtBtC e-commerce consulting.

We believe that the internet is fundamentally changing the way organizations operate. This will range from operational efficiencies (supporting current processess), to changing the way organizations engage their (potential) customers. This is what we call 'Digital Marketing'.

The biggest challenge for organizations we see now, is to empower all levels of the organization to make the best use out of the online channel. This means mobilizing management, departments and employees.

MAXX//online: making digital strategies work!

http://www.maxx-online.nl (nederlands) or
http://www.maxx-online.nl/en (english)

Since 1995 a believer in the possibilities of business improvement by the use of internet initiatives. Love to make complex matters simple and achieve results. Try to keep on the edge of new developments and ahead of the game.

Specialised in guiding organizations to reach E-Business 2.0 by developing online strategies, online organization alignment and online performance. My focus is on customer facing processes (marketing, sales and support processes).

Specialties:
* Online Channel Development (Online strategies, organization alignment, online performance management
* Online Customer Engagement: translating marketing, sales and service objectives into strategic direction, multi channel strategies and internet channel improvement programs.
* Web Performance Improvement (Attract, Convert and Retain)
* E-Business 2.0 organization alignment
* E-business interim & program management

With a track record as entrepreneur and innovator in everything online, I am specialised in improving business performance by the use of internet technology (e-business). My current focus is aligning organisations for E-Business 2.0.

I have successfully managed e-business projects in different sectors, working with complex and multidisciplinary project teams in various business environments, both in the Netherlands and abroad for international organizations. Including projects for Ahold, Assembleon, Canon, DSM, Eneco, Essent/Nuon, FEI, Oce, Philips, Rabobank International, RWE, USG People, Yacht.

Within Atos Consulting, my focus is on 'Online Customer Management': improving the performance of the online channels for marketing, sales and service in relation to the multi-channel strategy.

Currently performing market research into: ‘E-Business 2.0”.