Hollan McBride
60 connections
eMarketing Strategic Campaign Management, Blazon Laurels
San Diego, CA
Professional Summary
Hollan McBride, M.A., has more than 15 years of experience in Multi-location Management, Project Implementation, Meeting Facilitation, Sales and eMarketing, Social-Media Marketing, Special Events, Conflict Resolution, Human Resources, and Training & Development. She has worked in a number of industries including luxury resorts, casinos, spas, retail, restaurants, collegiate, consulting, health & fitness, non-profit organizations and eMarketing.
Hollan held a Director of Human Resources position, as well as Sales, eMarketing, Divisional Management, and Training & Development positions. In all of her roles, she was responsible for strategic planning, project management, leadership development, coaching, training, and team building. Several companies recruited Hollan as part of their start-up, grand-opening or business expansion teams. One such company awarded her the “Most Inspirational Manager of the Year.”
Hollan leads a healthy and balanced lifestyle. She has a life-long gratifying commitment and dedication to philanthropy. Her athletic pursuits include cycling, open-water swimming and running. She is a seasoned triathlete and an aspiring half-marathoner! Other recreational sports include tennis, scuba diving, skiing, sailing and hiking. Hollan’s interests include world travel, photography, and art history.
Hollan earned her Master of Arts degree in Organizational Behavior, Division of Consulting Psychology, from Marshall Goldsmith School of Management at Alliant International University. Her Bachelor of Science degree is from San Diego State University in Speech Communication with minors in English and Political Science.
Hollan held a Director of Human Resources position, as well as Sales, eMarketing, Divisional Management, and Training & Development positions. In all of her roles, she was responsible for strategic planning, project management, leadership development, coaching, training, and team building. Several companies recruited Hollan as part of their start-up, grand-opening or business expansion teams. One such company awarded her the “Most Inspirational Manager of the Year.”
Hollan leads a healthy and balanced lifestyle. She has a life-long gratifying commitment and dedication to philanthropy. Her athletic pursuits include cycling, open-water swimming and running. She is a seasoned triathlete and an aspiring half-marathoner! Other recreational sports include tennis, scuba diving, skiing, sailing and hiking. Hollan’s interests include world travel, photography, and art history.
Hollan earned her Master of Arts degree in Organizational Behavior, Division of Consulting Psychology, from Marshall Goldsmith School of Management at Alliant International University. Her Bachelor of Science degree is from San Diego State University in Speech Communication with minors in English and Political Science.
Contact Info
Email
(work)
Phone
858.405.7003 (work)
Website
http://www.blazonlaurels.com (work)
Address
3525 Del Mar Heights Road, #106
San Diego, CA 92130 (work)
San Diego, CA 92130 (work)
Work/Education
Work Experience
Blazon Laurels
/ eMarketing Strategic Campaign Management
2009 -
Present
~~Three-pronged Results Driven Marketing Campaigns~~
eMARKETING CAMPAIGN MANAGEMENT
combines web, email, creative search and social media marketing to enrich your business relationships and broadly publicize your services and/or products.
ORGANZIATIONAL EFFECTIVENESS STRATEGIES
utilizes internal and external communications to optimize organizational learning and nurture a culture that adapts effortlessly to new technologies, markets and challenges. Thus, producing a more effective work-force and profitable company.
CORPORATE SOCIAL RESPONSIBILITY
incorporates the “Three Bottom Lines” (People, Planet and Profit) into all business communications to enhance your organizations’ reputation, credibility and trustworthiness.
~~Transfer of Knowledge and Skill Development~~
“ON-LINE MARKETING” WORKSHOPS AND SEMINARS
designed for Small Business Owners to improve their skills and knowledge in the wonderful web world of Social-Media Marketing, Search Engine Placement, and eStrategies for optimal exposure to target markets.
eMARKETING CAMPAIGN MANAGEMENT
combines web, email, creative search and social media marketing to enrich your business relationships and broadly publicize your services and/or products.
ORGANZIATIONAL EFFECTIVENESS STRATEGIES
utilizes internal and external communications to optimize organizational learning and nurture a culture that adapts effortlessly to new technologies, markets and challenges. Thus, producing a more effective work-force and profitable company.
CORPORATE SOCIAL RESPONSIBILITY
incorporates the “Three Bottom Lines” (People, Planet and Profit) into all business communications to enhance your organizations’ reputation, credibility and trustworthiness.
~~Transfer of Knowledge and Skill Development~~
“ON-LINE MARKETING” WORKSHOPS AND SEMINARS
designed for Small Business Owners to improve their skills and knowledge in the wonderful web world of Social-Media Marketing, Search Engine Placement, and eStrategies for optimal exposure to target markets.
ProMasters Automotive
/ Corporate Performance Officer and Owner
2005 -
Present
MARKETING and PROMOTIONS
Brand recognition; corporate communications, loyalty programs; client retention and rewards; advertising campaigns; special events planning; website development; database maintenance; eCommerce; viral marketing; and social media networking.
HUMAN RESOURCES, TRAINING AND DEVELOPMENT and ORGANIZATIONAL EFFECTIVENESS
Government compliance with State and Federal Regulations; Selection, Hiring, Training and Employee Development; Diversity; Positive Communication and Conflict Management; Leadership; Systems Analysis and Streamlining Organizational Performance; Organizational Culture; Customer Service & Hospitality Training; Employment Law; Project Management; Performance Management; Emotional Intelligence; and Corporate Social Responsibility.
Brand recognition; corporate communications, loyalty programs; client retention and rewards; advertising campaigns; special events planning; website development; database maintenance; eCommerce; viral marketing; and social media networking.
HUMAN RESOURCES, TRAINING AND DEVELOPMENT and ORGANIZATIONAL EFFECTIVENESS
Government compliance with State and Federal Regulations; Selection, Hiring, Training and Employee Development; Diversity; Positive Communication and Conflict Management; Leadership; Systems Analysis and Streamlining Organizational Performance; Organizational Culture; Customer Service & Hospitality Training; Employment Law; Project Management; Performance Management; Emotional Intelligence; and Corporate Social Responsibility.
Education
M.A., Organizational Behavior, 2008
B.S., Speech Communications, 1990
1985
View All
Public stream
Hollan McBride #MGSM and #ISOS Group’s regional collaborating partners-executing #GRI Certified Training in SoCal http://ow.ly/2y9Ms #Green #Sustainability
20 hours ago via Twitter
Hollan McBride Accelerated #MBA - #Executive Weekend Format - Accredited ~ Non-profit ~ Private. Complete in 1 year in San Diego. Begin…http://ow.ly/2ya8M
1 day ago via Twitter
Hollan McBride #GREEN TEAM at #ALLIANT International University http://ow.ly/2y8Qi #MGSM
1 day ago via Twitter
Hollan McBride Did you know there are only 3 #Green Chamber of Commerce in the US? Dan Diego, San Francisco and Phoenix. Proud to be a San Diegan!
Aug 18, 2010 via Twitter
Hollan McBride Heard Bill Walton, NBA fame, speak last night at the San Diego #Green Chamber of Commerce. Inspiring.
Aug 18, 2010 via Twitter
Hollan McBride Kind words can be short and easy to speak, but their echoes are truly endless. RT @PhilReinhardt
Aug 16, 2010 via Twitter
Hollan McBride, M.A.'s connections
|
Frumi Rachel Barr Newport Beach, CA |
|
Marie Bertrand SkinScience Clinic Calgary, Alberta CANADA |
|
Bernardo Ferdman San Diego, CA |
|
Chad Pittenger Golf Fitness Instructor... Las Vegas |
|
Liz McCarthy Real Estate Broker... Marin County, California |
