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Freelance multimedia journalist, http://www.karenkefauver.com
Santa Cruz, California
Since '96, I have been a full-time freelance journalist specializing in stories & photos on adventure travel and endurance sports. I blog and write web content.

Professional Summary

I am a freelance journalist specializing in adventure travel and endurance sports features stories for web and print. I am based in Santa Cruz, California, (since 1993) and grew up in Bethesda, Maryland. My background is in print journalism and now I am a multimedia journalist, producing stories that come with digital video and digital photos.

My work has been published in The San Jose Mercury News, The San Francisco Chronicle Magazine, Triathlete, Velo News Cycling Journal, Singletrack Magazine, Advenure Travel Magazine and dozens of other publications in print and online.

I am also a social media consultant. Individuals and businesses hire me to learn how to promote themselves with social media, including Facebook, LinkedIn, Plaxo and Twitter.

Work/Education

Work Experience

1996 - Present
After two years as an editor at a weekly newspaper, I launched my freelance writing career, frequently contributing feature stories to the San Jose Mercury News (California) Outside and Travel sections. I expanded to international magazines and websites.

Education

BA, English, 1991
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Karen Kefauver posted a blog entry Jul 12, 2011

Sun Valley, Idaho - First Impressions on a Summer Night

Ketchum and Sun Valley mystery - is it one geographical place or two? Not clear yet! Regardless, I enjoyed my first visit here - just a half day so far. The reason I'm here: mountain biking!... more »

Karen Kefauver posted a blog entry Jun 14, 2011

Guest Blog Post: 10 Reasons Employers Look at Your FaceBook Account

Social Media is a top tool for job seekers, but also critical for those who are already employed. So whenever I spot a great list like this one, "10 Reasons Employers Look at Your FaceBook Account," it's an opportunity to help! Thank you, Melanie Slaugh, of MyISPFinder, for inviting me to... more »

Karen Kefauver posted a blog entry Jun 8, 2011

Top 10 Facebook for Business Tips - Tips 1-4

This June, I presented two talks on how to improve your Facebook Page for Business. Designed for beginning and intermediate users of Facebook, here are my tips, in 2 blog posts. Tips 1-4 are featured here and Tips 5-10 are posted here.1. Build a Social Media Strategy2. Content is King3. Pick the... more »

Karen Kefauver posted a blog entry Jun 8, 2011

Top 10 Facebook for Business Tips - Tips 5-10

This June, I presented two talks on how to improve your Facebook Page for Business. Designed for beginning and intermediate users of Facebook, here are my tips, in 2 blog posts. Tips 5-10 are featured here and Tips 1-4 are posted here.1. Build a Social Media Strategy2. Content is King3. Pick the... more »

Karen Kefauver posted a blog entry May 25, 2011

Fabulous Fat Tire Fun & Sweet Singletrack @ Ride Sun Valley Mountain Bike Festival in Idaho

I want to go check out this new Ride Sun Valley Mountain Bike Festival in Idaho in July!Here's more info:
Websites:http://www.ridesunvalley.com/http://www.visitsunva...
Facebook Pages:http://www.facebook.com/sunvalleyhttp://www.facebo... more »

Karen Kefauver posted a blog entry May 17, 2011

Facebook Help Resources - Handy List of LInks

As a consultant who teaches business owners how to use Facebook, I often find that Facebook doesn't make it easy to find "how-to" information for using features on Facebook. So I'm happy to see this list of resources from them from a recent blog post on Facebook. I added some text and explanations... more »

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