Professional Summary
Social Media, Web Strategy and Marketing Consultant.
Contact Info
Email
(work)
Phone
704-930-9571 (work)
Website
http://93octane.com (work)
Address
New Orleans, LA
US (work)
US (work)
Work/Education
Work Experience
CruiseDeals com / Travel Leaders Leisure Group
/ Director, Web Strategy
2007 -
Present
Top 10 online cruise travel agency, part of Travel Leaders, the 10th largest retail travel group in the country.
93octane Corporation
/ President/CEO
2000 -
Present
Strategic web development, eBusiness consulting and guidance.
Education
MBA International Finance, 1995
BA International Studies, Business, 1993
1989
View All
Public stream
Lyell Petersen's weekly top artists at Last.fm Aug 8, 2011
Lyell Petersen commented on a blog post using Disqus Jan 25, 2011
Re: Facebook Turns Friend Activity Into New Ad Format
Facebook is the master of the Social Graph. Sponsored Stories make the "accidental" become "purposeful." Before, FB users may or may not have seen friends' interactions with brands. Now brands have a better chance of getting that interaction promoted to the user via their social graph. I love it. more »Lyell Petersen commented on a blog post using Disqus Jan 25, 2011
Re: http://thedailywh.at/post/2924408813
POTATO more »Lyell Petersen posted on Jaiku Jan 3, 2011
Is Instagram the Next Distribution Opportunity for News Media? http://post.ly/1QZWw
Lyell Petersen bookmarked a site on Delicious Jan 3, 2011
Is Instagram the Next Distribution Opportunity for News Media?
Like Twitter, Instagram is a real-time social platform that enables popular images to rise to the surface quickly, both on its network and on the other social networks it is linked to. We doubt ... more »
Tags: instagram, newsmedia, photosharing
